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MFF Hall Of Fame

On the evening of Wednesday, October 101th, the Michigan Floral Foundation (MFF) honored Mrs. Alice Waterous, AIFD, CF, PFCI with induction into its Hall of Fame. This special event was held at the Goei Center 818 Butterworth St. SW, Grand Rapids, MI 49504.Alice Waterous

Alice Waterous is a person of many talents: retail shop owner, event designer, floral wholesaler staff designer, freelance and program designer. As a member of AIFD and PFCI and a Certified Florist, she believes education is an ongoing process.

During her 47 years in the industry, she has been a main stage presenter for AIFD National Symposium, president of North Central Regional Chapter of AIFD, on the AIFD membership committee and president of the Michigan Floral Association in addition to serving on several MFA committees. She is also on the Board of the Michigan Floral Foundation.

Her specialty design and consultant company, Alice Waterous Floral Consultant LLC/Alice’s Christmas Elves, serves commercial, municipal and private clients. Her design work has appeared in The Professional FloristFloraCanadian Florist and Grand Rapids magazines. Freelance work has taken her throughout the country to work on large events and to numerous wholesalers to teach and present open house design programs. Enthusiastic about the industry, she enjoys networking with fellow florists and is dedicated to encouraging the use of floral products as part of everyone’s lifestyle.

The evening’s festivities began at 6 pm with a reception, followed by dinner from 7 pm – 8 pm. The Hall of Fame induction ran from 8p-9p. We sincerely hope you will join us as in celebrating Alice’s accomplishments.